Manama - Bahrain; 2017: Avaya, a global leader in business communications, software, systems and services, announced today the appointment of Faten Halabi as Regional Sales Leader for Bahrain, Iraq, Kuwait and Pakistan. In this new role, Halabi will focus on driving business with partners in these four countries and work closely with customers to help them achieve their digital transformation objectives.
Halabi has been with Avaya since 2014, helping to transform the company’s operations in Bahrain as Business Development Director and growing business with key partners. Having built strong relationships with key stakeholders in the industry, including integrators, consultants and developers, Halabi will ensure Avaya operations are aligned with companies’ business strategies across key verticals. Halabi will help to drive adoption of Avaya’s latest innovative solutions, including Avaya Breeze, Avaya Oceana, and Avaya Equinox.
With organizations across the region facing challenges to evolve digitally and move agilely in today’s competitive markets, CEOs are increasingly putting digital transformation and customer engagement at the top of their corporate agendas. Avaya has successfully transitioned into a software and services-led company, which today account for three quarters of revenue, and provides a range of cloud-based solutions and professional services, designed to help organizations achieve their digital transformation objectives more easily and cost-effectively.
“Since she has joined Avaya, Faten Halabi has demonstrated a deep understanding of our customers’ needs – and how best to resolve them. Organizations in these countries face the same challenges as their counterparts elsewhere, and Faten’s breadth and depth of knowledge and experience will enable her to be a trusted adviser to clients. I am fully confident she will continue to bring her high-energy, high-touch, high-commitment approach to this demanding new role and will build and develop lasting relationships in these four countries.”
--Mohammed Areff, VP, Avaya Middle East, Africa and Turkey
“Having worked in a broad range of business and consulting roles before joining Avaya, I can resonate with customers’ objectives and understand their business strategies and future goals. This role will see me keeping close to existing clients, while building relationships with new customers. This is an extremely exciting time for this region, and Avaya is perfectly positioned to help customers achieve their digital transformation goals. I look forward to growing the Avaya brand in these four countries.”
--Faten Halabi, Regional Sales Leader, Avaya Bahrain, Iraq, Kuwait and Pakistan
Avaya enables the mission critical, real-time communication applications of the world’s most important operations. As the global leader in delivering superior communications experiences, Avaya provides the most complete portfolio of software and services for contact center and unified communications with integrated, secure networking— offered on premises, in the cloud, or a hybrid. Today’s digital world requires some form of communications enablement, and no other company is better positioned to do this than Avaya. For more information, please visit www.avaya.com.
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