The Right Partners to Take Your Business Further



Take your business to the next level with Avaya Edge, our innovative channel program with accelerated rewards and benefits. See how Avaya Edge provides you a fast route to revenue and embraces the growing software and service model.


As a market leader in communication solutions, Avaya understands what businesses need to succeed. We’re committed to helping our partners, because we know it’s the best way to serve our customers. That’s why we offer a global partner program, Avaya Edge, which rewards commitment and builds strong, longer-lasting relationships.

Avaya Edge is built on our solutions and your expertise. The program offers partners the flexibility to choose their level of participation and achievement of competencies. This means partners ultimately control how quickly they progress through our program’s three partner levels and access the benefits that correspond to their level status. Performance incentives reward partners for their growth, their competencies, and the value they provide to their customers.


Rewards solution growth, adoption, expertise and the value you deliver to customers with streamlined requirements and levels.


Accommodates your transition to a growing software, services, and XaaS model with support resources and tools to grow your business.


Tailors your program goals based on your go-to-market expertise such as enterprise, midmarket, and cloud.


Avaya provides the most complete portfolio of UC, CC, software and services for digital business. We continue to enhance our team and customer engagement solutions for both the enterprise and midmarket segments, as well as cloud-based and subscription services. Our partners are critical to Avaya and our customers’ success and we continue to invest in our partner community. We have streamlined and enhanced our partner program—Avaya Edge—to reflect Avaya’s transformation, and help ensure our partners are able to take full advantage of new market opportunities. 

When you partner with Avaya as an Avaya Edge reseller, you can expect:

Market-Leading technology and innovation

As an Avaya Edge partner, you provide your customers access to Avaya’s market leading portfolio in team engagement, customer engagement, services and cloud-based solutions. Avaya solutions are used by major governments, enterprises and more than half a million small and midsize companies around the world.

Value, differentiation, and revenue opportunity

The more value you provide to your customers, the greater the rewards, incentives and benefits you’ll get from Avaya Edge.

Innovative solutions to satisfy your customers

Avaya solutions address your customers’ individual business needs at affordable prices. Our platform delivers, on average, a lower cost of ownership than the competition.

The best service model for your business

Our flexible model lets you take advantage of the opportunities that are most relevant to your business. Service credentials are not required to partner with Avaya. You have the option to develop a services practice with Avaya product service authorizations or rely on Avaya to provide services to your customers. 

To improve your bottom line

Investing in our comprehensive sales support, and technical training curriculum, you’ll be able to solve customer challenges and deliver a better customer experience in no time.


Take your business to the next level with Avaya Edge, our channel partner program. We'll reward you with value-based discounts and incentives that drive some of the highest partner margins in the industry. Avaya’s program requires less partner investment than many competitor programs — so you hit the ground running, start selling sooner, and see a quick return on your investment. 

Resource Support

Avaya and our authorized distributors are ready to deliver the solutions, training, programs and resources you need to close more business and exceed customer expectations. Identifying a primary distributor will add to your support during your onboarding and enablement process.


Distributor profiles by region:





Application Steps

1. Complete the Avaya Candidate Partner Contact Form.

2. You will be invited to complete the Avaya Compliance Risk Assessment and successful candidates will be issued an invitation to register to become an Avaya Partner. To speed up the online application process, you will want to have your business identification numbers ready (chamber of commerce ID, company tax ID, VAT). You may check the status of your application here using your email address or your Application ID.

3. Once the application is reviewed and approved the Avaya Welcome Pack will be sent via email. It contains critical account information and further guidance on your initial onboarding steps to help you become an expert in Avaya Midmarket, Video, Enterprise Unified Communications, Contact Center or Cloud Solutions and Services and accelerate your ramp to revenue. 


If you are an existing Avaya partner you may register the additional Site Locations here.

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