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Gottesman RTW Academy Builds a Safer Learning Environment

Jewish Community School Ramps Up Security and Efficiency
Gottesman RTW Academy


  • Outdated PA system made emergency communication unreliable

  • Analog phones required time-consuming maintenance

  • Complicated phone and voicemail system hindered parent-teacher communication

  • Antiquated communication system overextended IT team

Value Created

  • Dependable emergency messaging

  • Intuitive phone software simplifies communication

  • Reduced time spent on troubleshooting and maintenance

  • Streamlined technology management

Jewish Community School Ramps Up Security and Efficiency

For school staff, nothing is more important than keeping students safe. Gottesman RTW Academy (GRTWA), a Jewish community day school in Randolph, NJ, is committed to providing a secure, modern learning environment for its 200 students, who range from infants to eighth-graders.

Choosing an Integrated Solution

In 2014, GRTWA started construction on a state-of-the-art school to replace its old building, and Matt Baran, IT Coordinator, sought out a more efficient and reliable communication solution for the new facility.

“We really wanted to become cutting edge,” he says. “We wanted to get 21st-century equipment in here — something that was robust, scalable and integrated.”

Avaya’s solutions had come highly recommended from a trusted vendor, so Baran started researching the company. He liked the hybrid capabilities of Avaya IP Office — it could support analog, digital and IP phones — and the company’s customer support.

Plus, Avaya’s solution could connect to a Valcom Emergency Mass Notification and Live Paging solution — something Baran didn’t find from any other provider. The deciding factor, he says, was getting his hands on a model set of simple, attractive Avaya 1608 and 1603 phones prior to deployment.

“Even though it’s newer technology, I feel like a lot of the standbys of a phone system — the settings and the familiarity — are there,” he says. “The Avaya phones don’t feel like tiny computers; they feel like phones.”

Switching to Avaya was a seamless transition. It’s something I don’t really have to worry about — I just know it works.

Streamlined Communication for Students and Staff

Baran was determined to get the new solution up and running before the 2015 school year, when students would start classes in the brand new building. Fortunately, he says, Avaya’s solution was straightforward from the start.

“Once I loaded up the IT manager program from Avaya, it just felt comfortable,” he says. “It’s very intuitive.”

The rest of the staff has noticed a difference, too. Teachers, who previously could only dial 911 from their classroom phones, can now use the Avaya 1603 phones to keep in touch with parents.

And thanks to Avaya’s voicemail-to-email capability, staff members can listen to voicemails on their computers and forward voicemails to one another to ensure that messages don’t get lost. If they receive voicemails on the weekend, they can listen to them on their phones or computers to determine if they need to respond right away.

The new Valcom solution also incorporates an automated bell schedule, with prerecorded and scheduled messages, which Baran can quickly adjust from his computer. The Valcom solution allows for easy expansion and simple-to-program devices, and with Avaya 1603 phones in every classroom, students and staff members can make announcements through the phone, initiate an event or set off an Emergency Notification for the entire school to hear.

Adding staff members to the new phone system — something that used to take Baran an hour or two — now involves just a few clicks. The new solution has saved him time that he used to spend on routine tasks, so that he can focus on the functionality and security of the school as a whole.

“If I didn’t choose the solutions that I did, I think I would have had to hire additional people to support the staff,” he says. “Financially, choosing Avaya and Valcom was a boon.”

Streamlined Communication for Students and Staff

A Flexible Safety Solution

On top of being easy to deploy and use, Avaya and Valcom’s integrated solutions have made GRTWA a safer place for students and staff members.

In an emergency, anyone in the building can hear security announcements over the Valcom Emergency Mass Notification solution — even from a bathroom or closet. The school’s previous system, Baran says, hadn’t been able to reach 100 percent of the school.

“Now, we poll people after every single drill,” Baran says. “The amount of people that we’re able to reach in an emergency is at 100 percent — and if it isn’t, we’re able to make adjustments very easily to get that at 100 percent, where it needs to be.”

For Baran, the system’s flexibility allows him to continually update and improve the school’s emergency response capabilities. He can troubleshoot the Valcom Solution by running a test page on a loop to check each speaker’s volume, and adjust it digitally on a phone, tablet or computer.

“It’s a big difference,” he says. “I can fix things in a tenth of the time that it used to take.”

Avaya’s integrated solutions have put GRTWA ahead of the curve, making students’ lives safer and staff members’ lives easier along the way. As a one-man IT team, that’s something Baran can appreciate every day.

“Switching to Avaya was a seamless transition,” he says. “It’s something I don’t really have to worry about — I just know it works.”

A Flexible Safety Solution

About Gottesman RTW Academy

GRTWA opened in 1967 as Hebrew Academy of Morris County. Today, the school provides secular studies as well as Judaic curriculum to more than 200 students, from infancy through eighth grade.  

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