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Westcon Becomes Master Agent for Avaya Cloud Office

London, United Kingdom – June 16, 2020 – Westcon, the international technology distributor, and Avaya Holdings Corp. (NYSE: AVYA), a global leader in solutions to enhance and simplify communications and collaboration, today announced that Westcon has become one of the first European Master Agents for Avaya Cloud Office by RingCentral. The partnership agreement means that Westcon will be at the forefront of offering Avaya Cloud Office to its Agents in the UK, as well as in Ireland, France and the Netherlands when the solution launches in these geographies, allowing Avaya and RingCentral’s new solution to be leveraged across the region. It also allows Westcon to further strengthen its Collaboration & Networking business unit, adding the newly created Avaya Cloud Office solution to deliver seamless communication and collaboration through multiple channels.

Avaya Cloud Office combines RingCentral’s industry-leading Unified Communications as a Service (UCaaS) platform leveraging Avaya’s technologies, applications and endpoints to create a highly differentiated solution. Avaya Cloud Office is backed by communications experts, and delivers cloud services with extensive communication and collaboration capabilities for businesses of all sizes.

Avaya Cloud Office enables users to communicate through an all-in-one solution that delivers calling, team messaging, video conferencing, file sharing and collaboration. Users can seamlessly leverage Avaya Cloud Office regardless of location, device, or application.

With over 130 pre-built business solution integrations on RingCentral’s platform, users can keep the tools they rely on daily and integrate them with Avaya Cloud Office. This allows users to benefit from Avaya’s enterprise-grade features and services with the ease and speed of the leading cloud unified communications platform to meet their unique requirements and budget.

Marianne Nickenig, Vice President EMEA, Collaboration & Networking, Westcon, said: “Avaya and RingCentral are two of the biggest names within unified communications, and Avaya Cloud Office provides users with the latest technologies and innovations delivered by RingCentral’s award winning platform”.

Nickenig continued: “Westcon is proud to have been named one of the first European distributors of this new solution and we’re looking forward to being able to provide our partners with an all-in-one cloud solution for voice, team messaging, meetings, video conferencing, collaboration and more. With Westcon’s specialised go to market approach within collaboration & networking, we are confident that the strong relationships we have across Europe will play an important role in the expansion of Avaya Cloud Office.”

Trevor von Puttkammer, Distribution Lead – EMEA & APAC, Avaya, said: “Westcon’s influence and expertise across EMEA make it a strategic distributor for Avaya Cloud Office in Europe. The value that Westcon provides to its customers throughout its sales process and the relationships that the organisation has across the market will help us accelerate the adoption of Avaya Cloud Office across Europe. At a time when unified communications are becoming more important by the day, we’re confident that Westcon is well positioned to provide our technology to those in need of it.”

About Westcon-Comstor

Westcon-Comstor is a global technology distributor with annual revenues that exceed US$3 billion. Operating in more than 70 countries, it delivers business value and opportunity by connecting the world’s leading IT vendors with a channel of technology resellers, systems integrators and service providers. It combines industry insight, technical know-how and more than 30 years of distribution experience to deliver value and accelerate vendor and partner business success. It goes to market through two lines of business: Westcon and Comstor. | Twitter | Facebook


Alex Alias and
Julianne Embry

Avaya PR

Melissa Andrews

Melissa Andrews


About Avaya

Businesses are built by the experiences they provide, and every day, millions of those experiences are delivered by Avaya. Organizations trust Avaya to provide innovative solutions for some of their most important ​ambitions and ​challenges,​ ​giving them the freedom to engage their customers and employees in ways that deliver the greatest business benefits. Avaya contact center and communications solutions power immersive, personalized, and unforgettable customer experiences that drive business momentum. With the freedom to choose their journey, there’s no limit to the experiences Avaya customers can create. Learn more at

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