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Guiding your customers through a subscription model for cloud services – Part 2

More and more businesses today understand the importance of being ‘always-on’ to deliver services quickly and easily with cloud. Over 60% of enterprises say they are interested in moving to a subscription model for cloud software in 2021, but it’s important that these companies actually migrate to the cloud. The goal isn’t to leave business applications and processes in internally owned databases and servers – merely paying for them on a subscription basis – but to bring them to the cloud with the provider handling ongoing management, maintenance, and system updates. Channel partners should have a strategy for helping their customers move more of their business functions to the cloud. Here’s what to keep in mind…


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