Posts by Morag Lucey

Avaya Article Thumbnail

Continuous Learning: Propelling Forward in a Rapidly and Inevitably Changing World

  • Morag Lucey
  • March 21, 2017 | Estimated reading time: 4 minutes to read
  • Whether we realize it or not, advanced technologies like artificial intelligence (AI), augmented reality, and the Internet of Things (IoT) have transformed the way we…
Avaya Article Thumbnail

The One Question That Must Be Asked This Women’s History Month

  • Morag Lucey
  • March 8, 2017 | Estimated reading time: 3 minutes to read
  • If you haven’t heard by now, March is officially Women’s History Month, and March 8 is International Women’s Day. This year’s campaign theme for the…
Avaya Article Thumbnail

Join Us in Vegas for the Best Dice Roll Ever! #AvayaENGAGE 2017

  • Morag Lucey
  • January 17, 2017 | Estimated reading time: 2 minutes to read
  • There was a time when a handshake meant more than a text, when being in the same room meant more than an email. While advancements…
Avaya Article Thumbnail

Passing the Torch: A Message to the Rising Workforce of Millennial Women

  • Morag Lucey
  • January 11, 2017 | Estimated reading time: 5 minutes to read
  • I must say that throughout my years navigating the workforce, I’ve never been prouder of the gains that women have made professionally. Today, we’re witnessing…
Avaya Article Thumbnail

How More Working Women Can Advance to the C Suite

  • Morag Lucey
  • December 13, 2016 | Estimated reading time: 4 minutes to read
  • If you’ve been keeping up with my blog, then you know one thing about me: I advocate for females boldly being the awesome workplace contributors…
Avaya Article Thumbnail

Ladies: It’s Your Right to Define Leadership on Your Terms

  • Morag Lucey
  • November 7, 2016 | Estimated reading time: 5 minutes to read
  • As a female executive who has been through her fair share of triumphs and trials, I have a burning passion for cultivating strong women in…
Avaya Article Thumbnail

Settle down, boys. The Cubs won a series but it wasn’t really a “World Series”

  • Morag Lucey
  • November 3, 2016 | Estimated reading time: 2 minutes to read
  • I marvel at America’s fascination with baseball. Every year, from May through October, there’s little escape from it: newspaper headlines, bets, fantasy teams, daily conversations,…
Avaya Article Thumbnail

CMOs and CIOs: Stop Battling and Start Collaborating on Marketing Technology Solutions

  • Morag Lucey
  • October 31, 2016 | Estimated reading time: 5 minutes to read
  • In a 2011 webinar, Gartner Research Vice President Laura McLellan boldly said that by 2017, the CMO would spend more on IT than the CIO.…
Avaya Article Thumbnail

Stepping Up and Out for a Walk Around the World

  • Morag Lucey
  • October 6, 2016 | Estimated reading time: 3 minutes to read
  • When I went through the grueling process of interviewing for my CMO position at Avaya, what appealed to me most was the company’s strong sense…
Avaya Article Thumbnail

Customer Loyalty is Dead

  • Morag Lucey
  • September 21, 2016 | Estimated reading time: 5 minutes to read
  • It’s a bold statement, I know, but I’ve been struggling with the idea that true loyalty can’t really exist in today’s digital world. Hang in…
Avaya Article Thumbnail

Personalizing the CX Requires Blood, Sweat, Time and Passion

  • Morag Lucey
  • September 6, 2016 | Estimated reading time: 6 minutes to read
  • Research undeniably proves that personalization is key for delivering amazing customer experiences. (After all, companies can’t provide just one customer experience—rather, they need to provide…
Avaya Article Thumbnail

Why the “Jack of All Trades” Will Always be MVP

  • Morag Lucey
  • August 10, 2016 | Estimated reading time: 4 minutes to read
  • Many people are familiar with the shapewear brand Spanx, but what many may not know is the inspiring story behind the successful company’s Founder and…
Avaya Article Thumbnail

Avaya CMO Morag Lucey introduces the “Smart Digital World”

  • Morag Lucey
  • August 1, 2016 | Estimated reading time: 3 minutes to read
  • In a new Avaya video, I chat about our journey into the “Smart Digital World,” and what that means for the customer communications experience. What…
Avaya Article Thumbnail

Carpe Diem

  • Morag Lucey
  • July 20, 2016 | Estimated reading time: 4 minutes to read
  • When people learn I enjoy mountain climbing, one of the first things they usually point to is the physical readiness it takes to scale in…