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Kroenke Sports & Entertainment Selects Avaya to Create a Winning Fan Experience at Pepsi Center

Venue takes social sharing to the next level with Avaya Fan Engagement

Santa Clara, Calif. —July 13, 2016 – For sports as well as music, performance is the name of the game at Denver’s Pepsi Center — fans expect nothing less than a high quality experience. So when world-renowned stars pack the arena this summer, the performance of the technology behind the scenes must rise to the occasion. Now, equipped with Avaya Fabric networking and Wi-fi technologies, the venue won’t disappoint.  

The new Avaya network multi-tasks with ease, underpinning a wide variety of operations such as IP video feeds, video surveillance, vendor concessions as well as the tablets used by coaches for the Denver Nuggets, Colorado Avalanche or Colorado Mammoth sports teams that call Pepsi Center home. 

Click to Tweet: .@Avaya Selected to Create a Winning Fan Experience at Pepsi Center #AvayaNation

But, first and foremost, Kroenke Sports & Entertainment, owners of Pepsi Center, wanted a winning fan experience like none other, embracing social media to tighten and extend the front row experience throughout the arena and beyond.  The venue’s latest innovations capture real-time social media posts and share them on the new Avaya Fan Engagement Wall that’s accessible both within the arena and with those following online.

 Pepsi Center’s new Avaya fan engagement experience complements its state-of-the-art Executive Business Center, which is already equipped with Avaya technologies. The latest enhancements include:

  • A brand new fan engagement wall:  fans in the arena are drawn in by a new kind of digital experience that extends the real-time fervor across the arena and to friends and family at home. The wall shares the most popular posts from Twitter and Instagram, allowing fans to see their special moments shared in real-time.
  • A flexible, secure network that provides a world-class connected experience, ensuring that everything runs smoothly for fans and staff every day. The Avaya Fabric Connect network delivers reliable, high-capacity, secure access and unmatched multicast video scalability to support onsite cameras and streaming.

Check out Avaya, booth #904, at the annual Sports and Entertainment Alliance in Technology (SEAT) event July 17-19 in Las Vegas at the Aria Convention Center. Come join Avaya with the San Jose Earthquakes, Colorado Rapids/Kroenke Sports & Entertainment on July 18 at 10:50 a.m.  for a panel titled: Smart Journey to Fanalytics.



“Pepsi Center hosts more than 200 events each year, everything from Colorado Avalanche  and Denver Nuggets  games…. all the way to world class music acts. With our latest technology upgrade, we endeavored to give athletes, performers and fans additional reasons to visit Pepsi Center. We know that we’re delivering on that commitment based on the feedback we’ve received. In entertainment, experience is everything.  And with Avaya, we’ve found the right partner to deliver on this promise.”

--Tom Philand, EVP, chief revenue officer & chief marketing officer, Kroenke Sports & Entertainment


“Today’s fans want to share what they’re experiencing with friends and family—whether those friends and family are within the stadium or afar--and we want to be able to assist them.  We use Avaya technology to enhance the fan experience by keeping our patrons connected to the things that matter to them.”

--Rick Schoenhals, vice president, Information Technology, Kroenke Sports & Entertainment


“Digital Transformation is sweeping change into many markets -- stadiums and other large venues are no exception. Avaya Fabric wired and wireless form a scalable foundation to meet bandwidth demands of new digital services driven by thousands of smart devices that fans bring into the venues.  Since Pepsi Center has varied uses based on the type of event being configured, having a Fabric foundation provides an efficient means for stadium configuration changes.  This efficiency is magnified when requirements for different communities can be addressed while still using the same surveillance, press, food and merchandise services. Avaya partners with KSE to navigate this transformation.”

--David Chavez, vice president, CTO Office, Avaya



About Avaya

Avaya is a leading provider of solutions that enable customer and team engagement across multiple channels and devices for better customer experience, increased productivity and enhanced financial performance. Its world-class contact center and unified communications technologies and services are available in a wide variety of flexible on-premises and cloud deployment options that seamlessly integrate with non-Avaya applications. The Avaya Engagement Environment enables third parties to create and customize business applications for competitive advantage.  The Avaya fabric-based networking solutions help simplify and accelerate the deployment of business critical applications and services.  For more information please visit

Certain statements contained in this press release may be forward-looking statements. These statements may be identified by the use of forward-looking terminology such as "anticipate," "believe," "continue," "could," "estimate," "expect," "intend," "may," "might," "plan," "potential," "predict," "should" or "will" or other similar terminology.  We have based these forward-looking statements on our current expectations, assumptions, estimates and projections. While we believe these are reasonable, such forward looking statements involve known and unknown risks and uncertainties, many of which are beyond our control. These and other important factors may cause our actual results to differ materially from any future results expressed or implied by these forward-looking statements. For a list and description of such risks and uncertainties, please refer to Avaya's filings with the SEC that are available at Avaya disclaims any intention or obligation to update or revise any forward-looking statements.

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About Avaya

Businesses are built by the experiences they provide, and every day, millions of those experiences are delivered by Avaya. Organizations trust Avaya to provide innovative solutions for some of their most important ​ambitions and ​challenges,​ ​giving them the freedom to engage their customers and employees in ways that deliver the greatest business benefits. Avaya contact center and communications solutions power immersive, personalized, and unforgettable customer experiences that drive business momentum. With the freedom to choose their journey, there’s no limit to the experiences Avaya customers can create. Learn more at

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