Santa Clara, Calif. - June 23, 2016 - Avaya, a global leader in business communications software, systems and services, announced today that it is in the Leaders quadrant of the 2016 Gartner Magic Quadrant for Unified Communications for Midsize Enterprises, North America.
Gartner defines the midmarket as organizations with between 100 and 999 employees and annual revenue of less than $1 billion. In the report, Gartner acknowledges that:
“Midmarket organizations have unique UC solution requirements that are different from small businesses' or large enterprises' requirements. While midsize businesses have many of the same business objectives as their large-enterprise counterparts (for example, many North America-headquartered organizations have international sites), they operate on a smaller scale and function with fewer IT assets and resources.”
As a result, purchase considerations for midsize enterprises emphasize simplicity in administration, management and use, integration of unified communications with other business applications, mobility, pricing, service and support, and hybrid configurations.
Avaya Midmarket Solutions reflect the company’s understanding of the needs of midsize companies. Available in full or hybrid cloud as well as on premises deployments, the Avaya IP Office Platform is a complete, integrated solution delivering collaboration, mobility, multichannel contact center, networking, security, video, and support services—all from a single source. Flexibility, mobility and simplicity are hallmarks of Avaya Midmarket Solutions, which have significant market traction as demonstrated by more than 550,000 installations globally of the Avaya IP Office Platform.
In the past year, Avaya has expanded its solutions and support for midsize businesses through:
- Avaya Midmarket Cloud - Two flexible solutions that enable customers to update, integrate and migrate unified communications and multi-channel contact center capabilities between cloud, hybrid, and on-premises deployments.
- Avaya Midmarket Select Program and Select Engagement Packages - The program is specifically for Avaya Channel Partners, enabling them to offer a set of communications packages tailored to the midmarket at total cost of ownership levels unmatched by other solutions.
- The acquisition of Esna and launch Avaya Communicator for Web which embeds the capabilities of Avaya IP Office into web-based business applications, such as Salesforce, Office 365 and Google. Avaya Communicator for Web is also available for Avaya Aura for larger enterprises.
This is the second consecutive year that Avaya has appeared in the Gartner Magic Quadrant for Unified Communications for Midsize Enterprises. Avaya has also appeared as a Leader in the following Gartner Magic Quadrants:
• Gartner Magic Quadrant for Contact Center Infrastructure, Worldwide, May 2016: 16 years
• Gartner Magic Quadrant for Unified Communications, August 2015 (enterprises): 7 years
• Gartner, Magic Quadrant for Corporate Telephony, October 2015: 13 years
“With the most widely deployed midmarket solution in the world, Avaya continues to strengthen our mid market portfolio and extend it to the cloud. We recognize the role that our channel partners play in our success in this segment, and strive to enable them with the solutions, skills and support they need to deliver top-shelf service to their customers. Together, we will maintain and grow our leadership position in the midmarket.”
—Mark Monday VP/GM UC Platforms for Avaya
Gartner, Magic Quadrant for Unified Communications for Midsize Enterprises, North America, May 25, 2016
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Avaya is a leading provider of solutions that enable customer and team engagement across multiple channels and devices for better customer experience, increased productivity and enhanced financial performance. Its world-class contact center and unified communications technologies and services are available in a wide variety of flexible on-premises and cloud deployment options that seamlessly integrate with non-Avaya applications. The Avaya Engagement Environment enables third parties to create and customize business applications for competitive advantage. The Avaya fabric-based networking solutions help simplify and accelerate the deployment of business critical applications and services. For more information please visit www.avaya.com.
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