Pixcom and Avaya accelerate the delivery of cloud-based communications to SMEs

United Arab Emirates – June 2018 – Avaya Holdings Corp. (NYSE: AVYA) announced today that it is working with digital technology provider Pixcom Technologies to bring cutting-edge unified communications and contact center solutions to small and medium-sized enterprises (SMEs) across the UAE, all delivered seamlessly through the cloud.

Under the Powered by Avaya cloud offering, Pixcom will market and sell Unified Communications as a Service (UCaaS) and Contact Center as a Service (CCaaS) solutions that help SMEs to reap the benefits of digital applications under a fixed pay-per-month agreement, allowing them to expand and contract capacity as needed, while controlling costs. It is a particularly attractive business model for SMEs today as many are moving away from resource-intensive, in-house operations to cloud-based systems that offer on-demand access to solutions traditionally only available to larger organizations.

The Avaya solutions being provided by Pixcom support SMEs to deliver voice, video, data, and web communications applications and services to their teams, whether they’re in the office or on the go. The cloud-based solutions are also built on an open architecture that supports broad compatibility and interoperability—allowing SMEs to manage their migration to the cloud at their own pace and for their specific industry needs.

Khalid Khan, Director of Cloud & Midmarket Segment at Avaya MEA, South Europe and Asia-Pacific, said: “Digital transformation is radically redefining how organizations do business. For small and medium-sized enterprises, cloud-based communications tools make it even easier to connect and empower employees so that they can focus on organizational growth. Our partnership with Pixcom underscores Avaya’s commitment to serving the SME community as a significant driver of the Middle East economy today.”

An Avaya Diamond partner, Pixcom has been providing Avaya on-premises communications solutions to customers in the UAE. Pixcom is now ramping up its cloud offerings to meet evolving market demand.

Shihas Kizhisseri, CEO of Pixcom Technologies, said: “Organizations are increasingly looking to digital communication tools to gain a competitive edge, and it is essential for them to have applications that are reliable, secure, and easy to integrate into their daily business operations. Pixcom’s Powered by Avaya status gives us the flexibility to work with our customers in designing such solutions, all while giving them the assurance of working with a market-leading vendor.”

New cloud-based technologies are stimulating the adoption of digital communications tools in the region’s SME segment, which accounts for around 90 per cent of registered businesses in the Middle East and North Africa. Gartner estimates that organizations in the region spent $1.2 billion on public cloud services in 2017, with this expected to reach almost $2 billion by 2020.

About Pixcom

Pixcom Technologies is a leading turn-key solution provider of digital signage and cutting-edge technology solutions. Our comprehensive suite of products and services include technology consulting and design, LED display design & integration, digital kiosk, IP telephony, smart innovative solutions, content management, end to end installation, remote monitoring and technical support services. Pixcom provides tailored digital and communication experiences across verticals. Our diverse portfolio of state-of-art digital solutions transforms static commercial places into digital landmarks and increase business bottom-line for customers. For more information , please visit : www.pixcom.ae

About Avaya

Avaya is a global leader in digital communications software, services and devices for businesses of all sizes. Our open, intelligent and customizable solutions for contact centers and unified communications offer the flexibility of Cloud, on-premises and hybrid deployments. Avaya shapes intelligent connections and creates seamless communication experiences for our customers, and their customers. Our professional planning, support and management services teams help optimize solutions, for highly reliable and efficient deployments. Avaya Holdings Corp. is traded on the NYSE under the ticker AVYA. For more information, please visit www.avaya.com.

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