NEWS & EVENTS
Avaya's Patti Moran Named to CRN's Women of the Channel Power 100
- Increased customer consideration rates for Avaya partners through partner marketing programs, including Avaya’s free, self-service program (Partner Marketing Central), full-service campaigns delivered globally through MarketLeaders, and the Global Content Syndication Program delivering real-time content automatically in 9 languages to partner websites globally.
- Empowered partners to capture mid-market opportunities through leads and social media, using virtual marketing forums and industry experts.
- Increased close rates through the launch of globally-available demonstration videos, hosted applications, turnkey demonstration kits and rental units.
- Reinforced Avaya’s Power of We message throughout the partner community through executive outreach and quarterly global executive broadcasts for partners.
"We are pleased to shine a spotlight on the most influential and powerful women working in the channel today. Offering this distinction further extends our ongoing commitment to the women of the channel by highlighting their accomplishments, sharing best practices and connecting powerful women in a forum designed to educate, inspire and advance the channel community."
--Robert Faletra, CEO, UBM Tech Channel.
-- Tom Mitchell, senior vice president, Avaya Global Sales.
Avaya is a global provider of business collaboration and communications solutions, providing unified communications, contact centers, data solutions and related services to companies of all sizes around the world. For more information please visit www.avaya.com.
UBM Tech Channel, a UBM company is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With more than 30 years of experience and engagement, UBM Tech Channel has the unmatched channel expertise to execute integrated solutions for technology executives, managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. To learn more about UBM Tech Channel, visit us at http://www.ubmchannel.com. Follow us on Twitter at http://twitter.com/UBMTechChannel
UBM plc is a leading global business media company. We inform markets and bring the world’s buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewellery traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries are organised into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.