3 Articles Tagged CMO

A Note of Thanks for Your Support of #AvayaENGAGE Mexico | Avaya Blog

A Note of Thanks for Your Support of #AvayaENGAGE Mexico

  • Morag Lucey
  • June 29, 2017 | Estimated reading time: 2 minutes to read
  • There’s an old saying, “Challenging times reveal your true friends.” In the months following our debt restructuring, customers and partners have never wavered in their…
Five Things Every CMO Wants Their CIO to Know | Avaya Blog

Five Things Every CMO Wants Their CIO to Know

  • Morag Lucey
  • May 30, 2017 | Estimated reading time: 5 minutes to read
  • This article first appeared in CIOReview, May 2017. The reality of today’s digital, customer-centric world is clearer than ever, and it is significantly affecting the…
CMOs and CIOs: Stop Battling and Start Collaborating on Marketing Technology Solutions

CMOs and CIOs: Stop Battling and Start Collaborating on Marketing Technology Solutions

  • Morag Lucey
  • October 31, 2016 | Estimated reading time: 5 minutes to read
  • In a 2011 webinar, Gartner Research Vice President Laura McLellan boldly said that by 2017, the CMO would spend more on IT than the CIO.…