Steve BrockMarch 21, 2018

Business Communicators Demand a New Generation of UC Smart Devices

Avaya’s 2018 State of the Desktop research reveals there is a new generation of business communicators who bring a new set of needs and wants into the workplace. It also shows that selecting the right types of UC smart devices has broad implications across employee productivity—and for both employee and customer satisfaction.

Key insights from this research, which included a survey of over 1,200 full-time workers in the U.S., will be presented in a free webinar on March 27.

Some generational communication differences uncovered in the research align with what many would expect. For example, younger workers are more likely to use their personal mobile phones for work communications, and they are also more likely to be employed in a factory or service business without a fixed office.

Other communication differences tie larger generational macro trends directly to the business communications desktop. For example, younger workers’ interest in being able to access social media and in streaming internet content is also much higher than older workers.

But perhaps the largest difference uncovered by this research is the younger workers’ heightened expectation of being able to personalize their work communications device. They have grown accustomed to personalizing their smart mobile phones and have similar expectations for the smart desktop devices they use for their work communications. The potential business benefits of the younger workers having this personalization capability also appears to be higher than that of older workers—including higher potential increases in work productivity, job satisfaction, and the ability to serve their customers. And business communicators of all ages believe that personalized devices would reduce their stress levels, which is great news for both businesses and workers.

One finding that may be surprising to some is that the younger workers still demand high quality from their work communications. As a matter of fact, their expectations of a quality audio experience are equal to or greater than their older colleagues in the office.

So how can these new expectations best be met?

The Avaya Desktop Experience provides a new generation of devices that delivers the features and functions today’s workers are looking for. In January, Avaya announced a new Essential Experience portfolio of smart devices that deliver a whole new level of user interface personalization.

Avaya’s Vantage Experience portfolio goes beyond the Essential Experience in offering complete user experience customization and personalization as well as full access to millions of cloud-based internet applications. In addition to having all the capabilities expected in a third generation UC device, Avaya Vantage is modular—it has nine different form factors that accommodate personal preferences for a UC desktop device. There’s corded, cordless, or no handset (supports Bluetooth and physical headset connectivity), whether the keypad is tactile or all glass, and whether a camera is included.

When it comes to choosing the type of UC device to put on your employee desktops, you will want to keep the expectations of the newest generations of workers in mind and you will want to go with a company like Avaya. We’ve shipped well over a million business desktop communication devices to date and continue to lead in UC device innovation and to set the bar for the overall business communications desktop experience.

Contact your Avaya partner or sales representative now to find out about some exciting limited-time promotions available for Avaya’s newest UC smart devices.

Business Communicators Demand a New Generation of UC Smart Devices

Steve Brock

Steve has broad industry experience that includes the design, engineering and global deployment of innovative communications solutions. Steve has worked with customers all over the world to solve complex consumer and business communication problems. You can follow Steve at @SteveBrockRTP.

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