The importance of being three. We were once one. Our inaugural year as Avaya Stadium launched the first cloud-enabled stadium in the MLS. We activated the fan engagement wall, created hi-def and slo-mo videos of your favorite players, and deployed the first incarnation of the Avaya Stadium mobile app. We were once two. Last year we strengthened our partnership with the San Jose Earthquakes and deployed a new, and improved version of the Avaya Stadium mobile app and fortified the in-stadium Wi-Fi for reliable connectivity across 6,000 concurrent users.
Now we are three and #BetterTogether. Our 3rd season at Avaya Stadium is in its prime as we have had the opportunity to create, learn, and iterate on what it means to provide mobile-first, community-drive, immersive experiences in an around the stadium for you - the fans!
We are three - and we’re digitizing the sports experience by going ticketless! Powered by Avaya’s 21st-Century technology, the Quakes will be the first team in the MLS to go 100% digital with tickets in 2017 “because Avaya provides an ecosystem that allows us to trust ticketless entry on every device”, champions the Quakes own COO Jared Shawlee. Digital tickets are accessible anytime, anywhere through the mobile app. In-app access to tickets drives an effortless entry and exit through our front gates for season ticket holders and visitors alike.
Avaya Stadium Mobile App 3.0
With the continuing shift in mobile, almost everything is done through a smartphone. Ticketless entry is the logical next step in digitizing the sports experience and keeping fans connected from the first touchpoint to well beyond the last point scored. But beyond digital tickets, we’ve focused on streamlining and all-inclusive app experience.
Introducing Avaya Stadium Mobile App 3.0! We listened to what you had to say and made some major enhancements that make the Avaya Stadium mobile app your go-to VIP Quakes experience.
We’re now pulling real-time stats and feeds straight from MLS to give you instant access to live and final scores for every match... as it happens. Comprehensive post-game data is also available so you can keep your finger on the pulse of the team’s performance without having to leave the app.
We’ve also compiled detailed player profiles that enable a virtual meet and greet to get you even more acquainted with your favorite Quakes players, new team members and their personal bios, career statistics, and social media activity. These new in-app experiences bring you closer to the team you can almost smell the grass, sweat, blood, and tears.
Fan Engagement Wall 3.0
Our fan engagement wall has gone stadium-wide. This season we’ve expanding the digital Quakes community across the stadium from the 7Up Epicenter to the Beers of the World, up - down - and all around. The technology powering the fan engagement wall will now be projected live to the scoreboard, in the suites, and on the screens along the concourse. You can contribute to the social community directly in the app, straight to the activity feed, and even have it projected to these digital installations around the stadium.
Here’s your chance to get involved. Share your favorite gameday moments with us by posting to Instagram and Twitter with #AvayaStadium and #Quakes74. Posts are added to the queue instantly and rotate around these digital signs for the duration of the game. It’s 360° of social.
We’re serving up the latest gameday information through a variety of templates highlighting club info, matchups, and of course exciting gameday social chatter, all contributing to the Quakes community that makes us proud to call Avaya Stadium home.
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Who do we appreciate? You! We’re so thankful for the continued support of the fans coming out the stadium, posting to the fan engagement wall, and downloading the stadium mobile app. As we launch into year 3, we resolve to continue creating innovative experiences with our mobile first fan engagement technology, services, and solutions for your gameday.
They say all the best things come in threes. The Quakes exhibit unity, devotion, and heritage. Avaya exhibits trust, innovation, and strength. But together we are better and using the past, present, and future to create the best in-league fan engagement environment.
We’re here all season so be sure to visit the Avaya Fan Engagement booth and let us know what you think as we go #ForwardAsOne. Talk, tweet, or tune in as we kick-off a new season cheering on our hometown heroes the San Jose Earthquakes vs Montreal impact at the opening match on March 4th.