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Avaya's Internet Protocol Telephony Solution Helps Red Deer Public Library Enhance Customer Service

One of Canada's busiest libraries in Alberta using Avaya™ IP Office to unite local branches, allowing library staff to serve customers as if under one roof

For Immediate Release: 24-Sep-2002

TORONTO, ONTARIO, CANADA

Avaya (NYSE: AV), a leading global provider of voice and data networks to businesses, announced that Red Deer Public Library, located in Red Deer, Alberta, is improving customer service by unifying its network infrastructure with Avaya IP Office, an "all-in-one" Internet Protocol (IP) telephony system.

With the Avaya solution, Red Deer Public Library will integrate two local operations — its main downtown location and one branch location — enabling the library staff to provide faster and more effective services to its customers. The Avaya IP Office is designed to bring the sophistication of big-business voice and data communications to small and mid-sized enterprises at an affordable price.

Although situated in a modest community of only 70,000 people, the Red Deer Public Library is a hub for the city and a popular destination for local residents, making it one of the busiest libraries in Canada, with an average of 650,000 visitors per year. With the number of visitors increasing, and calls to the library steadily on the rise, Red Deer Public Library decided to upgrade its communications systems when the City of Red Deer built a fiber network infrastructure for the city.

"Thanks to the City's investment in the fiber network that is now the backbone of the library network, we have a solid infrastructure to support the Avaya solutions," said Scott Stanley, information technology librarian, Red Deer Public Library. "Avaya IP Office allows us to manage all calls coming into our branches more efficiently and will create a base for future development, such as integrated voicemail and email systems."

The Red Deer Library has two locations, one located downtown and the other located in North Red Deer. Traditionally, visitors calling the Red Deer Library would dial several different numbers to reach a person, department or a local branch. If a customer dialled the main number of the downtown branch they would be transferred manually to different departments depending on their request, or asked to hang-up and call another number. With the growing volume of calls, the time-consuming process interfered with the library's goal to provide the best customer service possible. Avaya IP Office automatically routes customer calls over the library's converged Wide Area Network to the most appropriate department or contact person, and if one branch is closed, calls are automatically transferred to the other branch.

"We always strive to be on the cutting edge of technology in order to offer customers the best services possible, and this new solution once again puts us ahead of the curve," said Dean Frey, director of library services, Red Deer Public Library. "It was imperative we install a network infrastructure that could support not only our needs, but more importantly our customers' needs, over the long-term. The solutions are scalable, so we can build out our network as our needs continue to expand. For example, it only takes a few minutes to add a new phone extension and personal voicemail when a new staff member joins our team."

Avaya and Telebyte, a provider of communication solutions and an Avaya BusinessPartner, worked with Red Deer Library to install Avaya IP Office, which is part of Avaya's Enterprise Class Internet Protocol Solutions (ECLIPS). Avaya IP Office will provide the library with more flexible and cost effective communication, as well as enhance stronger working relationships with the library's partners — The Family Literacy Program and the Red Deer Adult Literacy Program — which also operate on the converged network. Red Deer Library has also implemented Avaya IP Hardphones and the Avaya VisAbility™ Management Suite, including Avaya™ MultiService Network Manager, which provides a comprehensive set of tools to make it easier for the Library IT staff to manage and monitor the traffic on the network giving priority to voice traffic over data traffic. In addition, both the North Library branch and the downtown branch have been equipped with the Avaya™ P330 Stackable Switching System to support the IP telephony workgroup. This eliminates the need to install a separate telephone system in the second branch, as the IP telephones are controlled directly from the central system in the downtown branch.

"The Red Deer Library has effectively centralized its calls helping ensure that callers' needs are met quickly and efficiently, and allowing the Library staff to focus its resources on working directly with visitors rather than managing the phones," said John Williams, director of distribution sales, Avaya Canada. "By working with a valued Avaya partner like Telebyte, the Red Deer Library will also have the benefit of a single point of contact to meet all of its support and communication needs."

About Red Deer Public Library
Red Deer Public Library has been meeting the information needs of the City of Red Deer since 1914. One of the busiest public libraries in Canada, Red Deer Public Library is a leader in technology, partnership and customer service. It serves the 70,000 people who live in Red Deer, a thriving community located mid-way between Edmonton and Calgary. For more information visit the Library's Web site, at http://www.rdpl.org.

About Telebyte
Telebyte, which was established in Red Deer, Alberta in 1993, provides Business Telephone Systems, Structured Cabling, PC/Networking, Wide Area Networking and Wireless solutions to meet customer needs across all regions of Alberta.

About Avaya
Avaya Inc. designs, builds and manages communications networks for more than one million businesses around the world, including 90 percent of the FORTUNE® 500. A world leader in secure and reliable Internet Protocol (IP) telephony systems, software applications and services, Avaya is driving the convergence of voice and data applications across IT networks, enabling businesses large and small to leverage existing and new networks to enhance value, improve productivity and gain competitive advantage. For more information visit the Avaya Web site: http://www.avaya.com

With Canadian headquarters in Markham, Ontario, and offices across the country, Avaya employs more than 350 people in Canada. For more information about Avaya, visit its Web site at http://www.avaya.ca.

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with Avaya
For More Information:

Barbara Burgess
Avaya
908-953-3348 (office)
Barbara Burgess

Karen Benner
High Road Communications
416-368-8348 ext. 258 (office)
Karen Benner
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