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Brett Shockley is Senior Vice President, Corporate Development & Strategy of Avaya Inc., a leading global provider of business communications applications, systems and services. He is responsible for Avaya's mergers, acquisitions, major partnerships, Corporate Strategy, and Emerging Products and Technology which includes Avaya’s Research Labs. In addition to being a driving force behind Avaya technology innovation, Shockley plays a critical role in defining and articulating Avaya’s strategic direction. He is a tireless customer advocate, traveling the world to engage with them and open doors to new opportunities. Before joining Avaya, Brett held a number of senior leadership, general management and business development roles including VP/GM, Customer Contact Business Unit at Cisco Systems. He founded Spanlink Communications in 1988 where he partnered with Bell Labs and pioneered some of the industry’s leading innovations in speech recognition, computer telephony integration and Internet call centers. In addition to holding a patent for a telecommunications device, Shockley has an MBA in Marketing from the University of Minnesota’s Carlson School of Management and a bachelor's degree in Mechanical Engineering from the University of Minnesota’s Institute of Technology. Shockley was a 2007 Ernst & Young Entrepreneur of the Year award winner, University of Minnesota Alumni Lifetime Achievement award winner and 2008 Minnesota High Tech Association Emerging Technology Company award winner. He resides in Eden Prairie, Minnesota with his wife Melissa.

  • Trends | By Brett Shockley | 9 Sep 2011

    Customers, smartphones, contact centers: Are you making the right connections?

    By 2013, an estimated 1 billion people worldwide will own smartphones. Eighty percent of the U.S. population will own them by 2015. Think about that.......more

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  • Contact Centers | By Brett Shockley | 4 Aug 2011

    Three trends to consider when inviting the autonomous consumer into your contact center operation

    Voice, email and chat capabilities have been the basic toolkit of contact centers for several years, with voice, of course, being the cornerstone. These tools......more

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  • Collaboration | By Brett Shockley | 20 Jun 2011

    TEDx Boston....enjoy a 'front row' VIP experience, without stepping away from your desktop.....

    Ever wanted to attend an event, but your schedule, travel budget or other constraints were keeping you from going? After some investigation, you find that......more

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  • Collaboration | By Brett Shockley | 19 May 2011

    Putting Everything in Context

    Putting Everything in Context By Brett Shockley Communications and collaboration are undergoing a fundamental transformation driven by the use of context services. So what are......more

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  • Innovation | By Brett Shockley | 25 Mar 2011

    Profiting from Facebook

    By Brett Shockley I continue to be fascinated by the financial promise of Facebook. When a "smart money" company like Goldman Sachs can package over......more

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  • Innovation | By Brett Shockley | 17 Mar 2011

    When It's 'Fit for Purpose' You Know It!

    I had the best job at Enterprise Connect: hosting the Avaya Innovations Lounge. I had a chance to speak with many of our customers (and......more

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  • Innovation | By Brett Shockley | 23 Feb 2011

    Don't Wait, Innovate

    Almost 10 years ago, Clayton Christensen wrote a terrific book called The Innovator's Dilemma. In it he talks about the chasm between what gets invented......more

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  • Collaboration | By Brett Shockley | 16 Feb 2011

    Animation Nation and Business....Perfect Together

    In a recent edition of The Wall Street Journal, Ellen Gamerman published a piece called Animation Nation, referring to do-it yourself animation as the latest......more

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  • Innovation | By Brett Shockley | 8 Feb 2011

    Innovation - It's Our Passion

    As Vice President of Emerging Products and Technology at Avaya, it's my good fortune to lead a team that includes Avaya Labs Research, Emerging Software......more

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