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Telecom "Rap" Wars?

As Avaya employees know, we posted a new 'rap' video on Monday based on our Power of We marketing campaign - you can check it out by clicking here. It's a fun video I found quite refreshing given the sometimes stodgy business environment we operate in.

I think it's nice to see Avaya thinking outside the 'old school telecom' box. And it's a neat kickoff - a spur to employees to get creative and shoot their own videos that demonstrate the Power of We for a contest we're doing internally.

But today, Cisco posted their own rap video, this one pulled from some kind of corporate conference footage. I just find the timing, well... very interesting.

The Avaya 'rapper' video is the first of several that we'll post this month - stay tuned to Avaya's YouTube and/or FaceBook pages for more.

The interesting thing will be to see if Cisco keeps responding...

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Posted 17 Nov 2011 at 04:22 PM

Jay Barta is Senior Corporate Communications Manager at Avaya. He has more than 20 years of professional experience in communications.more

Comments

Jerome Toulorge said..

Very amusing. Is the world "Battle" appropriate in these circumstances? ;-)

Posted 18 Nov 2011 at 04:25 AM
Dennis Schraml said..

Both videos are a great and the total concept is an amazing strategy. Very entertaining.

Posted 18 Nov 2011 at 10:14 AM

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